472 - Here’s a Hiring Hack No One Uses. That’s Why it Works
Looking for a smarter way to hire? Use this overlooked social post trick to instantly filter serious candidates from the noise before the first interview even starts.
Want to build your Personal Brand?
Join the free Rising Stars Community
Here’s a Hiring Hack No One Uses. That’s Why it Works
Hiring the right person has become harder than ever. With every job post receiving dozens, sometimes hundreds, of applications, the question isn’t just how to attract candidates. It’s about identifying the ones worth your time quickly. This episode introduces a simple yet powerful tactic that helps CEOs and leaders instantly filter out the noise.
1. Why Most Job Posts Fail.
Typical job ads are designed for volume. They describe the position, list the requirements, and request resumes. But they don’t screen for engagement, attention, or culture fit. That means you waste time reviewing applications from people who never understood what you need, or worse, never read the post properly.
2. How to Build a Smart Filter Into the Post.
The solution? Embed a specific request in your job post that signals intentionality. For example: “If you’re interested, don’t apply here. Instead, send me a short video explaining why you’d be a fit.” Simple instruction, high signal. Half of the applicants will ignore it, which tells you everything you need to know about how they’ll follow instructions on the job.
3. Attention Filters Signal Fit.
The goal isn’t just to hire someone qualified. It’s to hire someone aligned. People who follow directions, respond with initiative, and take the time to engage your process already stand out. This isn’t just about filtering for skills; it’s about filtering for fit.
4. A Real-Time Preview of the Candidate.
When someone sends you a video, you immediately get more than a CV can provide: tone, clarity, personality, and communication skills. In one minute, you’ll learn more about them than in 30 pages of resumes. You’ll feel if they’re the right person before you ever get to a formal interview.
Leadership Insight:
Great hiring isn’t about who looks best on paper.
It’s about who shows up with intention.
This episode provides you with the no-fluff hiring shortcut that surfaces real talent quickly.
Listen now and upgrade your recruitment strategy in 60 seconds.
Highlights:
00:00 Introduction to Finding the Right Person
00:03 Using Social Media for Job Advertisements
00:18 Filtering Candidates with a Video Request
Links:
===========================
Equipment and Software that I use for my Videos and Podcasts!
Jens Equipment and Software overview: https://www.jensheitland.com/equipment
===========================
Books that I read and recommend.
My Book Recommendations: https://www.jensheitland.com/books
===========================
Here are the ways to work with me:
Speaking: https://www.jensheitland.com/speaking
Leadership Skills Assessment: https://www.wearesucceed.com/
===========================
Connect with me!
LinkedIn: https://www.linkedin.com/in/jensheitland/
Facebook: https://www.facebook.com/JensHeitlandofficial/
Instagram: https://www.instagram.com/jensheitland/
TikTok: https://www.tiktok.com/@jensheitland
X/Twitter: https://twitter.com/jensheitland
Newsletter: https://www.jensheitland.com/newsletter
===========================
Subscribe and Listen to The Jens Heitland Show Podcast HERE:
YT: https://www.youtube.com/channel/UCjuSGi1feauCNSER3IKuGWg
Web: https://www.jensheitland.com/podcasthome
Apple: https://podcasts.apple.com/us/podcast/the-jens-heitland-show-human-innovation/id1545043872?uo=4
Spotify: https://open.spotify.com/show/7H0GWMGVALyXnnmstYA1NL
===========================
Subscribe and Listen to The Daily Hint with Jens Heitland Podcast HERE:
YT: https://www.youtube.com/channel/UC2tLdutVh6b6nCBgWQ817eQ
Web: https://www.jensheitland.com/the-daily-hint
Apple: https://podcasts.apple.com/us/podcast/the-daily-hint-with-jens-heitland/id1722930497
Spotify: https://open.spotify.com/show/4T02uYPvcOrajPC6FgH64r?si=8aab1e7683204160&nd=1&dlsi=0f69c72af017454a
Transcript:
I give you a hack. If you want to find the right person. Um, post it on social media and then write kind of, I'm looking for this and this and this, and this, and this person. Or if you, if you have a job advertisement and then don't apply. Send it, send a video to me Here. Half of the people is not reading it to the end. They're never sending you a video and the people that are reading it to the end, they're at least sending you a video and then you can feel if they're the right person.