Adam is the founder of Treehouse Innovation, a London-based innovation consultancy. He specializes in collaborative design, innovation, design thinking, creativity and cross-boundary collaboration. He has led numerous innovation projects and design events for global organizations across sectors. In addition, he has designed and delivered learning programmes with leading business schools including Cambridge University, Imperial College London, Rice University and others.

He is the author/co-author of several published works (IBA, Managing Partner, CIPD, Others) focused on strategy, innovation, and learning with special focus on the professional services industries.

Bishoy Sadek is an expert in project management with more than 8 years in international development cooperation and sustainability, business development, private sector development through public-private partnership, process consulting, and change management.