The Jens Heitland Show -Human Innovation
Welcome to The Jens Heitland Show, the podcast for innovative leaders. On this show, corporate innovator and serial entrepreneur Jens Heitland interviews world-class leaders and innovators, and answers questions live in a variety of formats. The goal of this podcast is to inspire more people to innovate businesses in a way that puts humans first. Innovation is not just a process, it's a whole system that requires leadership and support to thrive.
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EP 225: The Happy Meal for Startups? with Marco Torres
In the podcast episode, Marco Torres, Founder of MarketingBoost.com, discusses the importance of incentive-based marketing for startups and solo entrepreneurs. Drawing parallels from McDonald’s and Amazon, he emphasizes the significance of adding value to offers through “Value-Add-Incentives” as opposed to providing discounts. With a community of over 27,000 business owners in his Facebook Group, Marco’s insights focus on boosting sales and scaling businesses with affordable subscription programs and value-added marketing techniques.
EP 178: Sales and social media for Startups - Niraj Kapur on selling in the age of social media, linkedin training and the importance of building relationships
Niraj Kapur, LinkedIn top Voice in Sales, Trusted Sales Coach and LinkedIn Trainer joined me to connect the dots of innovation and entrepreneurship. Niraj shares sales advice for startups on how they can use LinkedIn and the importance of relationship management.
EP 176: Incredible good content - Marina Specht on innovation in Marketing, leadership and mindset.
Marina Specht CEO of McCann WorldGroup Spain. She spent the first half of her career as an entrepreneur, building a successful branded content agency. The last 15 years she focused on digital marketing, data strategy and digital business transformation, driving innovation and bottom line growth for Fortune 500 companies
Marina was awarded:
#Ad Age Women to Watch 2016
#PWC Women to Watch 2017-18
#Top 100 Leading Women Spain 2021
Marina shared her story and the superpower behind her success, and of course we talked about the innovation and changes in marketing and businesses over the last decades.
Ep 10: Innovation Strategy
Digital Marketing Strategist | Experience Designer | Facilitator | Content Producer | Podcast Host